Cimarron Electric Cooperative

Cimarron Electric Cooperative
Videos - Advertising Campaigns

Cimarron Electric Cooperative provides electricity to people in western rural Oklahoma. Of course, Cimarron doesn’t need to convince their customers to purchase electricity- it’s a necessity! Their main advertising focus is promoting safety and supporting the communities they serve. SprayCan works with Cimarron to create monthly campaigns to promote this message of safety and community.

Each campaign begins with a video. From the style and message of the video, other materials such as social media graphics and newspaper advertising fall into place.

Cimarron Cover
cimarron facebook page mockup
Advertising Campaign

With video as the primary force behind the campaigns, we chose two avenues of reaching Cimarron Electric customers: newspaper ads and social media. Through these two channels, Cimarron can inform and interact with their customers online, while also supporting local newspapers and informing their readership.