Cimarron Electric Cooperative

Videos · Advertising Campaigns · Website


Cimarron Electric Cooperative provides electricity to people in western rural Oklahoma. Of course, Cimarron doesn’t need to convince their customers to purchase electricity- it’s a necessity! Their main advertising focus is promoting safety and supporting the communities they serve. SprayCan works with Cimarron to create monthly campaigns to promote this message of safety and community.

Each campaign begins with a video. From the style and message of the video, other materials such as social media graphics and newspaper advertising fall into place.

Patrick taking a photo of a cimarron electric lineman
cimarron facebook page mockup

Advertising Campaign

With video as the primary force behind the campaigns, we chose two avenues of reaching Cimarron Electric customers: newspaper ads and social media. Through these two channels, Cimarron can inform and interact with their customers online, while also supporting local newspapers and informing their readership.

pay online! You can pay your bills online on SmartHub and keep track of all your payment statements.
Head's Up! Look up for power lines when putting up scaffolding, framing a building, painting, working on top of buildings, pruning trees or picking fruit. Even nonmetallic tools can conduct electricity. Trees can conduct electric current. Before moving a tree under a power line, look up and determine the overhead clearance from the top of the tree.
Are You Ready? Storm season is coming. It is important to find storm-safe spots in your home. Also, have an emergency kit ready with nonperishable foods, medications, a battery-powered radio, extra batteries, a flashlight, and a change of clothing.
Your Nice Comments Make Us Smile!
Capital Credits Returned! $988k of capital credits are being returned this year for the years 1993, 1994, and 1995.
Bringing The Power Since 1937


We put together a website for Cimarron Electric that further allows Cimarron to communicate with their members and potential members. Website visitors can view an interactive map of the districts that Cimarron covers on the home page. Throughout the site, members can find safety tips as well as learn about tools that Cimarron has to offer.

Rental lights page as seen on a phone
cimarron electric front page
New Service timeline page
cimarron electric map view
cimarron electric front page
New Service timeline page
cimarron electric map view
Board of Trustees page on the Cimarron site on an ipad